Press Release: Akkroo Continues Global Growth with Major Deal

Event lead capture solution startup inks deal with market leading technology corporation.

LONDON 21st September 2016: Akkroo, a SaaS startup providing event data capture solutions for businesses, announced a new addition to their growing list of enterprise clients. International computing giant, IBM, join the likes of PayPal, Condé Nast and Promega, who use Akkroo to streamline lead capture at their worldwide marketing events.

Recent significant developments of the Akkroo platform have strengthened a list of enterprise-ready features such as improved lead management for large teams, enhanced integrations with popular CRM & Marketing Automation systems and two-factor authentication (2FA) security, has made the solution an informed choice for large businesses worldwide.

Of the company’s recent news, Akkroo CEO and co-founder Chris Wickson said:

We’ve been working with IBM teams in various countries at selected events over the past couple of years, so to tie this up into a global, enterprise licence arrangement is a fantastic step forward for the business.

For a business like IBM, who exhibit at thousands of third-party events and trade shows each year, having a universal, streamlined and consistent approach to lead capture through Akkroo means they can fill a huge void that previously existed when it comes to tracking the success of events and calculating ROI.

We’re transforming the way businesses collect and take action on data at events in a big way. Contact our team today to find out how your business will benefit from using Akkroo.