Make the Most of Your Event Website: 3 Effective Tips

5 minutes expected reading time

Events are a wonderful way for your organization to introduce itself to wider audiences and meet new potential clients. Through conversations with other attendees and demonstrations or explanations of the product or service you provide, you’ll form connections that could have a lasting and positive impact on your business. In order for this to happen,…

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The Marketing Executive’s Guide to Event Strategy

4 minutes expected reading time

busy-trade-show-with-lots-of-exhibitors

With a busy events schedule, it’s easy for marketing teams to become fully focused on the planning and logistics of exhibiting, and lose sight of the big picture and how events feed in to your overall marketing strategy. There’s no one-size-fits-all approach when it comes to event strategy. It should be tailored to your organisation,…

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5 secrets to successful exhibition planning: guest post

4 minutes expected reading time

This is a guest post from Marta Gorkal, Digital Marketing and Comm Specialist at Skyline Whitespace. Skyline Whitespace offers self-build, lightweight displays; medium size reusable modular stands; custom exhibition stands; and full structural bespoke stands. Trade show exhibiting can be a little overwhelming, especially if your event is just around the corner and you still…

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