What makes a good trade-show experience for exhibitors

5 minutes expected reading time

It was a jam packed Q1 events calendar for Akkroo, exhibiting at a mix of trade-shows and conferences both in the UK and US. Research has shown that more than one-third of global exhibitors declare low levels of satisfaction with exhibitions they book, but show a high level of loyalty towards the shows they go…

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Working as a Sales Development Representative at Akkroo

3 minutes expected reading time

In April 2018, I joined Akkroo as the first full-time sales development representative (SDR). In this article I’ll be talking about the SDR role in general, and what it’s like specifically here at Akkroo. Let’s start with what an SDR is, how the role has changed since I joined Akkroo, and how a sales development…

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