The True Cost of Using Paper Forms for Event Lead Capture

2 minutes expected reading time

paper forms for event lead capture

When it comes to collecting data at events, paper forms are nearly always the go-to method for businesses. They are quick and easy to design, they can be printed in the office and easily filled out on the day. They’re cheap to produce too, but what is the true cost of using paper to collect important…

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6 Top Tips for B2B Event Planning

3 minutes expected reading time

event planning

Putting on a great show for your clients and prospects requires careful event planning and plenty of great ideas executed well. To help you in your quest for organisational nirvana, we’ve put together some top tips to keep in mind for your next customer or client event.

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Security Matters at Consumer Events

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Security cameras against a blue sky

It’s been a busy show and you’ve seen a steady stream of customers throughout the day. You’re happy with how many people you’ve spoken to and you’ve got plenty of hot enquiries to follow up. So, would you want to share this private information with the public and your competitors? Believe it or not, some…

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Where Did We Put The Customer Lead Forms?

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man with binoculars searching for some customer lead forms

As a sales person or event organiser, you’ll be familiar with the concept of collecting customer leads. However, finding the leads after you’ve collected them shouldn’t be a challenge! So, I want to share a story with you from when I was starting out in my career.

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