A Year in Review – from our CEO

4 minutes expected reading time

May saw us close off the 2016-17 financial year here in Akkroo (yes, we have a slightly strange set of dates – long story!) so I thought I’d take this opportunity to write to you as we reflect on the past 12 months and look forward to the future.

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Agency Options For Event Data Capture? Apps & Solutions

6 minutes expected reading time

Agency event data capture

When it comes to agency data capture — we all know that collecting consumer data as part of an experiential campaign, live event or activation project is nothing new for agencies, and we often discuss the best ways of doing this with our agency partners. As demonstrating hard ROI to your clients has continued to rise over recent years, data capture has been…

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