2 minutes expected reading time
Want to accelerate revenue from events with streamlined, standardised lead management across all your divisions or regions? Discover The Enterprise Event Lead Management Playbook.
7 minutes expected reading time
Lots of exhibitors use paper forms to collect leads at events. But are they the best option for businesses, or could other tools provide better results?
3 minutes expected reading time
Find out how using Akkroo has helped Intelliflo streamline their event lead management process and accelerate their follow-up after events.
4 minutes expected reading time
For many companies, reporting on event performance is a real challenge, a symptom of the disconnect between the tools used to collect leads at events and the rest of your sales and marketing toolkit. But even the companies that do produce event reports aren’t necessarily reporting on the right things. Today we’re looking at the…
8 minutes expected reading time
For many organisations, trade shows and events play a huge role in their marketing strategy. One of the most popular methods of lead capture at trade shows are rented badge scanners, which allow exhibitors to scan people’s badges and get back a list of contacts after the event. But are badge scanners still the best…